This logo was one of several proposed to the board of the Metrolina Library Association, as part of their 2018 rebrand. The logo aimed to be clean, inviting, and appealing to a wide range of demographics, while still speaking to the organizations mid-century founding and the styles of that era. The ultimate goal for the branding was a logo that would feel modern and fresh, while also speaking to the history of the organization and feeling like it could have been the original logomark used almost 60 years ago.